Cookie Policy
This page explains what cookies and similar technologies are used on HomePriceFacts, what they do, and how you can manage or opt out of them. It sits alongside our privacy policy, which contains the full advertising disclosures.
What cookies are
Cookies are small text files placed on your browser by websites you visit. Similar technologies include web beacons (small transparent images or code snippets), local storage, IP addresses and other device identifiers. They are widely used to make sites work, to remember preferences, to understand how a site is used, and — on ad-supported sites like this one — to serve and measure advertising.
Cookies used on this site
Strictly necessary: our hosting and security systems may set or process technical identifiers needed to deliver pages securely and reliably (for example load balancing and abuse prevention). These do not track you for advertising.
Advertising cookies (Google AdSense): third party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other websites. Google's use of advertising cookies enables it and its partners to serve ads to you based on your visit to this site and/or other sites on the Internet. Third parties may be placing and reading cookies on your browser, or using web beacons or IP addresses to collect information, as a result of ad serving on this website. A full list of Google's certified ad technology providers is maintained by Google and shown to visitors in the EEA, UK and Switzerland through our consent message.
Analytics cookies (Google Analytics): we use Google Analytics 4 to understand how visitors use this site — pages visited, approximate region, device and browser type, referring page and time on page — in aggregated form, so we can see which guides are useful. Google Analytics sets cookies such as _ga to distinguish visitors. You can opt out with the Google Analytics Opt-out Browser Add-on or by blocking cookies in your browser. We do not operate user accounts and do not build profiles of individual visitors ourselves.
Your choices
- Opt out of personalised advertising: visit Google Ads Settings, or opt out of many third-party vendors' cookies at aboutads.info/choices.
- How Google uses data: see How Google uses data when you use our partners' sites or apps.
- Browser controls: every major browser lets you view, block and delete cookies in its settings. Blocking advertising cookies will not remove ads, but they will be less relevant.
- Consent (EEA, UK and Switzerland): where the law requires it, advertising cookies are only used after you consent through our Google-certified consent management platform (IAB Transparency and Consent Framework). You can change or withdraw consent at any time via the consent settings on the site.
- Global Privacy Control: we treat a browser's Global Privacy Control signal as an opt-out of the sale/sharing of personal information for advertising.
Changes
If the technologies we use change materially, we will update this page and its date, and — where consent is legally required — ask for consent again before the new use begins.